Warm & Toasty.

The one time I wouldn't mind waiting for a bus...

Colle + McVoy's new campaign for Caribou Coffee to promote the coffee company's new breakfast samiches part of their "Hot 'n Wholesome" menu. Yum! They used real bus shelters and installed them with heaters around frigid Minneapolis, making them look like actual ovens. I wish they had Caribou Coffee places in New York. I'm craving a Northern Lite Cooler. 


More info about spiffy ad campaign via Perez Hilton here: "Hottest Advertisement Ever...Literally"

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